These resources are provided
for anyone who is involved in trade shows throughout
the world. At Exhibit Network,
we believe the more you know, the more successful
your trade show participation will be whether
you are an exhibitor or an attendee. So
browse through these pages at your leisure
and use the information you find to your benefit.
Organizations
Exhibit Network is a member
of the following professional and trade show
organizations. To
learn more about each organization, click below.
WBEA - Women’s
Business Enterprise Alliance - www.wbea-texas.org
WBENC - Women’s
Business Enterprise National Council - www.wbenc.org
EACA - Exhibitor
Appointed Contractors Association - www.eaca.com
TSEA - Trade
Show Exhibitors Association - www.tsea.org
EDPA - Exhibit
Designer and Producers Association - www.edpa.com
BBB-HOUSTON - Better
Business Bureau – Houston TX - www.BBBHou.org
 |
 |
 |
| |
"All
life is an experiment.
The more experiments you make the better." -
Emerson |
|
 |
|
 |
TO
THE TOP ^
Publications
The trade show industry is constantly
evolving. To remain competitive, exhibitors
and the trade need to stay on top of the latest
trends, the latest products and the latest
information about the trade shows industry. Fortunately,
there are publications to educate and inform
everyone involved in the trade show industry.
Here are links to some of these publications.
TSNN - www.tsnn.com
Exhibitor Magazine - www.exhibitoronline.com
Exhibit City News - www.exhibitcitynews.com
The Tradeshow Calendar - www.TheTradeshowCalendar.com
|
|
|
| |
"People
who stay in the middle of the road get
run over." |
|
|
|
|
TO
THE TOP ^
Training
After all your hard work and effort to create
just the right environment in your booth, it
all comes down to your booth staff to make
it all happen. Exhibit Network recommends
that your booth staff, both experienced and
novice, attend exhibit-marketing training sessions
before shows. We do not specifically
endorse any of the following trainers, nor
will we receive any compensation for listing
them here, but if you are serious about the
effectiveness of your booth staff at show site,
you might want to consider hiring a professional
for a pre-show training.
Julia O’Connor
Julia(at)tradeshowtraining.com
www.tradeshowtraining.com
Susan Friedman, CSP
Susan(at)thetradeshowcoach.com
www.thetradeshowcoach.com
Margit
Weisgal, CME
margit(at)sextantgroup.com
www.sextantgroup.com
TO
THE TOP^
Top
Ten Lists
These lists were compiled
by the entire team at Exhibit Network and
are based on our combined over 100 years
experience in the trade show industry. If
you have a TOP TEN list to share with us,
please email it to TOP
TEN LIST. We
hope you enjoy what we came up with.
TOP TEN THINGS NOT TO DO IN YOUR BOOTH.
These are Kathleen’s
top ten favorites of what NOT to do in your
booth.
- Don’t
sit.
- Don’t
chew gum.
- Don’t
forget to listen.
- Don’t
idle-talk to each other.
- Don’t
eat or drink in the booth.
- Don’t
ignore a visitor to your booth.
- Don’t
spend too much time with one person.
- Don’t
chit-chat with all your friends who stop
by.
- Don’t
trash the booth with your personal belongings.
- Don’t stand
in front of the part of the booth you want
to show.
TOP TEN FAVORITE SUPPLIERS
TO THE TRADE SHOW INDUSTRY
Every year Lenny and Kathleen
travel to Las Vegas for the Exhibitor Show
in March and Chicago or Washington DC for
TS2 in July/August. They
go there to gather information about new exhibit
products and designs, to visit with clients
and vendors, to meet with our manufacturers
to see what’s new and exciting, and to
meet with exhibit managers to get a “pulse” on
what they are experiencing at their jobs. They
also attend seminars and association meetings
to keep current on the trade show industry
in general.
Every year, as we walk
through these trade shows, we meet wonderful
smiling people who are congenial and professional
as they market their services to the trade
show industry. We
would like to present you with our top ten
favorite suppliers to the trade show industry
that we have met in the past 5 years. This
is in no way an endorsement of these companies,
nor are we being compensated in any way for
including these companies on our list. This
is just a list of people we have spoken with
at several shows and always walked away with
a positive feeling. Limiting our list to just
ten means that we are not able to include everyone
that we met and liked. So take this for
what it is worth: our top ten favorite
suppliers to the trade show industry.
SNAP DRAPE
www.snapdrape.com
DANCE HEADS
www.danceheads.com
PEVNICK WATER FOUNTAIN
www.pevnickdesign.com
iNSTAFOTOS INC.
www.instafotos.com
AMAZING MAIL
www.amazingmail.com
IDENTITY WORKS INC.
www.productsthatpromote.com
IDENTIFICATION RESOURCES
www.idresources.com
BAGMASTERS
www.bagmasters.com
TO
THE TOP ^
TOP TEN EXHIBIT CHECK LIST
This list could be as vague
and controversial as politics in an election
year. There
will be as many opinions on what should or
should not be included in this list as there
are readers of this list. But, in our
opinion, these are the top ten considerations
for your exhibit. These are not in any specific
order.
- Graphics
- Lighting
- Colors
- Carpet
- Lead collection/retrieval
- Literature and promotional items
- Booth staff
- Storage
- Neatness
- Clarity of message
TO
THE TOP ^
|
